BUILDING HEALTH AND SCIENCE
THROUGH EXTRAORDINARY STORYTELLING, COMPELLING CONTENT AND
IMMERSIVE EXPERIENCES THAT ESTABLISH A STRONG AFFINITY BETWEEN YOUR CUSTOMERS AND YOUR BRAND.
- EVOKE HEALTH
Our boutique agencies are all leaders in healthcare, marketing and communications. When you want us to, we will build a fully integrated “dream team” to support your brand with the most appropriate talent from each agency. One point of contact, consistent strategic oversight and effective and efficient tactical delivery are the advantages you gain from our unique, flexible and agile approach.
The Scientific Story-Well Told
ApotheCom is one of the leading medical communications agencies in the world as recognized in Medical Marketing & Media and MedAd News. Our clients include the largest and most successful pharmaceutical and biotechnological brands as well as innovative new brands from smaller emerging companies.
To ensure seamless communications and support we have offices strategically located on both the east and west coasts of North America, as well as in Europe. Across a variety of media—print, web and mobile—we tell a scientific story to shape markets, disseminate data, educate healthcare professionals and competitively position our client’s brands.
Premier Training Solutions
Axiom is the premier life sciences training solutions agency for the pharmaceutical, biotech and medical device industries.
Based in Philadelphia, PA, we provide comprehensive learning solutions that empower MSLs and sales specialists to have effective clinical dialogue with their customers. Our diverse offerings are built on a large in-house team of scientific content experts using customized instructional design methodologies and powerhouse digital expertise with immersive technology.
Full Service Consumer
Evoke Health is a full-service multidisciplinary consumer agency that partners with leading pharmaceutical, biotechnology, device/diagnostic and wellness/lifestyle companies. Our mission is to be the one-of-a-kind partner to the most ambitious health and wellness brands.
With offices in the eastern US, we have proudly built a heritage on innovation, integration and inspiration. Blending creativity and technology, we offer solutions for general advertising, digital, social, mobile and relationship marketing. Starting with our HUMANIZE™ process—a comprehensive strategy ethos that includes brand planning, experience, science and medicine, measurement and analytics and program operations—our solutions integrate to create powerful, lasting human conversations.
Social Marketing and Public Relations
Hypertonic is a hybrid agency providing digital marketing and communications services, PR, experiential and media—all through a social lens. We live at the intersection of health and technology, which means we service a wide range of clients, with special expertise in the health and wellness space.
From our vantage point in New York, we know that more information is shared daily on social platforms than anywhere else in the world and strive to utilize this information as a way to inform everything we say, do and create. We believe social media is the world's largest focus group and we employ cutting edge technology to not only capture but to strategically quantify the conversation.
Full Service Healthcare Professional
Nitrogen is a global strategic brand experience agency blending science and imagination to build strong brands and deliver extraordinary healthcare communications.
With offices in San Francisco, Philadelphia, Marlow and London, we use our proven Triple Bond™ process to build global and local connections between customers and brands. From disease awareness, to prescription-only, to over-the-counter, we have a proven track record of developing multi-channel solutions to relevant audiences, while transforming beliefs and behaviors.
ApotheCom ScopeMedical is a leading agency providing medical education and marketing services to the pharmaceutical industry on a global scale. Our clients include leaders in pharma, biotechnology and device industries.
With offices strategically located in the US and the UK, we provide dynamic, experienced and scientifically-focused medical communciations. Our mission is to develop and disseminate strategic, scientific concepts for pharmaceutical and biotech professionals that resonate and motivate them to take action while also fostering an environment where healthcare professionals can exchange ideas and influence each other.
Tonic is a PR and communications agency dedicated to the pursuit of messaging excellence in the areas of life science (prescription medicines and devices) and lifestyle (consumer health and well-being brands).
Locations in North America, Europe and Asia allow us to deliver resonant communications to a wide range of audiences—from healthcare professionals to consumers, care givers to payers. Whether it’s a breakthrough medicine to help people live longer and stronger or a product to make life more enjoyable, we care deeply about our client’s success. We have the experience and insight to facilitate behavioral change while delivering memorable and measurable work.
- Los Angeles, California, USA
- New York, NY, USA
- Orange County, California, USA
- San Diego, CA, USA
- San Francisco, California, USA
- Seattle, Washington, USA
- Washington, DC, USA
- London, Soho, UK
- London, Victoria, UK
- Sevenoaks, UK
- Vienna, Austria
- Brussels, Belgium
- Sofia, Bulgaria
- Beijing, China
- Shanghai, China
- Hong Kong, China
- Zagreb, Croatia
- Prague, Czech Republic
- Paris, France
- Frankfurt, Germany
- Berlin, Germany
- Hamburg, Germany
- Dusseldorf, Germany
- Budapest, Hungary
- Dublin, Ireland
- Amsterdam, Netherlands
- Auckland, New Zealand
- Warsaw, Poland
- Doha, Qatar
- Bucharest, Romania
- Moscow, Russia
- Belgrade, Serbia
- Bratislava, Slovakia
- Ljubljana, Slovenia
- Madrid, Spain
- Barcelona, Spain
- Stockholm, Sweden
- Göteborg, Sweden
- Malmö, Sweden
- Geneva, Switzerland
- Zurich, Switzerland
- Bangkok, Thailand
- Istanbul, Turkey
- Abu Dhabi, UAE
- Dubai, UAE
GLOBAL AND LOCAL
“The viability of social as a channel has shaped a new form of communication across the globe.”
“With consumer expectations, demand and appetite dramatically changing, the healthcare industry has been put on notice. The viability of social as a channel has shaped a new form of communication across the globe. Gone are the days of consumers being satisfied with one-way dialogue. The social web has promulgated a transparency between brand and consumer the likes of which have never been seen and healthcare companies can no longer be the exception. Still, this shouldn’t be something CMO’s and Brand Managers cringe at. On the contrary this shift in communication should be welcomed.
Though social may not result in legal and regulatory becoming more lax overnight, they must become more inclusive especially in light of the FDA’s recently announced positive stance on social media. The definition of an adverse event does not extend as far as we all had originally anticipated and a brand's responsibility for social communication has been significantly reduced.
This monumental communications shift is still in its infancy but branded social experiences, such as Gilenya and Lunesta, have already amassed thousands of fans on Facebook while Boehringer-Ingelheim has succeeded in generating widespread engagement by using conferences and events as venues for live tweeting and Q&A. What’s more telling perhaps, is the way these social experiences have impacted the larger conversation. They are the first branded healthcare properties to invite two-way dialogue and they've increased brand-related conversation across the entire web, not only on their respective properties.
Extrapolate these results out over time and expand them to include more integrated tactics with paid media and a case can be made for more robust social strategies and tactics. Aside from the obvious external benefits, which include building awareness and informing preference, social can provide more immediate patient care, better access to information, greater adherence, connectivity of patient populations and more efficient dissemination of knowledge. Internally, social can help support stakeholder alignment, corporate communications, recruiting, culture and advocacy. The real-time element of social and the ability to scale messaging globally make it not only impactful, but time relevant and highly efficient.”
“What makes a successful client-agency relationship? We believe it’s all about trust.”
“It’s a cliché, but our business is built on its people. At the heart of this is the relationship we build with our clients. But what makes a successful client-agency relationship? We believe it’s all about trust.
The Oxford English dictionary defines trust as “firm belief in the reliability, truth or ability of someone or something,” and for us this captures the essence of what makes a great client-agency relationship. Our goal is for clients to see us as trusted advisors, an extension of their teams and a true partner. This means trusting our ability and insight and that we’ll ask the right questions to come up with the right creative or strategic solution; trusting us to deliver, or to say no to an idea if it won’t deliver; trusting us to address any concerns quickly and effectively; trusting us to share their values and behaviors and to care about their brands or programs as much as they do.
Achieving this goal requires hard work on both sides, but an agency that feels trusted and valued wants to excel for their clients so we believe it’s worth the effort.”
“We’re able to humanize healthcare communications through telling riveting, life-changing brand stories.”
“Making Health More Human—it’s Evoke’s philosophy and it’s at the heart and soul of our strategic process.
The topic of health is pervasive and integrated into the lives of consumers as they seek to improve or optimize their health. At the core of every healthcare brand, is an idea and experience that motivates consumers to make a positive change to their health. More importantly, the change is one that consumers should feel good about making, both in the short- and long-term.
It’s never a one-size-fits-all change, so we use our customizable tools to get to the bottom of the idea and experience that’ll best drive consumers into making a change. Ultimately, we’re able to humanize healthcare communications through telling riveting, life-changing brand stories. We want to make “health” a conversation that consumers are excited to have—not one they must have or actively go out of their way to avoid.”